Apparel & Accessories

Deluxe Distribution is an ERMICO owned subsidiary founded in 1986 with limited partner Brian Ware in San Francisco. more...

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The original intent of Deluxe was for the distribution of the Beware Record label and various small record labels popular with skateboarders along with Thunder Trucks and Supercush Bushings. Currently Deluxe distributes five skateboard brands, and own DLXSF, a retail outlet.

Brands

Spitfire

Spitfire is a wheel company founded in 1988. It features a large team of pros including Erik Ellington, Eric Koston, Daewon Song, Kevin Long, Tony Trujillo Anthony Van Engelen, and Dustin Dollin

Real Skateboards

Real Skateboards is a board company that was founded by Guerrero and Thiebaud. They are guaranteed against defects, but not breakage. Past members include Mark Gonzales, Cairo Foster, Nate Jones, Coco Santiago, and Matt Field.

Krooked

Krooked is a board company headed by Mark Gonzales. He previously rode for Real before starting his own company under Deluxe. The pro team consists of Gonzales, Dan Drehobl, and Van Wastel. They are noted for their guest boards, where they release limited runs of pro decks for riders that ride for other companies, as well as guest artist decks, including graphics by Robert Williams, Mike Giant, and others.

Antihero

Antihero (sometimes spelled Anti*Hero) is a board company headed by Julien Stranger. The pro team includes John Cardiel, Frank Gerwer, Tony Trujillo, Peter Hewitt. Their most notable rider was Bob Burnquist, who turned pro for Antihero, but left the company in 1999.

Thunder Trucks

Thunder Trucks is the oldest company in the Deluxe roster, dating back to 1986, before Deluxe was in existence. They offer their truck in two height profiles, low and high. They popularized the pro truck, offering trucks with custom pro-designed colors and graphics. Many other truck companies have followed suit and now offer pro trucks, including Venture, Tensor, Destructo, Krux, and Ruckus.

Read more at Wikipedia.org